Shopping Cart

Help & FAQ

Explore Naturals. Love the name. But what is it?

It’s high-performance, natural, 100% aluminum-free deodorant. We challenge you to find a better-smelling, more effective deodorant on the market. (Spoiler alert: You won’t.)

All of our deodorants are dairy-free, gluten-free, soy-free and cruelty-free. All of our ingredients are botanically derived, including the fragrance. And all of our deodorants are made without aluminum, parabens, phthalates, sulfates, artificial preservatives or animal testing.

Oh, and if you’re curious, we’re a small team based in Austin, Texas, with a female-centric leadership that had a hand in creating the internet’s top-selling natural deodorant. But that’s another story for another day...

Why should I use natural deodorant?

Because it’s awesome? Also, it’s better for you.

But let’s back up a bit and make this simple. Water + salt + bacteria = body odor. Your body provides the water and salt via sweat; your skin provides the bacteria via, well, bacteria.

To combat body odor, antiperspirants attack the sweat part of the equation—powered by aluminum, they prevent your body from producing sweat by blocking your sweat glands. That ain’t healthy. Or natural. In fact, some of those aluminum compounds have been linked to instances of Alzheimer’s and breast cancer, which means you might want to think twice before rubbing it near your lymph nodes.

Deodorants, on the other hand, attack bacteria. There are a lot of ingredients that can do this—we use baking soda and arrowroot, two powerful natural ingredients that just work. (Some brands use questionable ingredients, including parabens, that can be harmful or even toxic. We don’t do that.) Baking soda is friendly for most of the population, but if you have a sensitivity, good news: Our unscented Non-Scents deodorant is baking soda-free.

I’ve heard aluminum deodorant is bad. Is it?

If a body odor-fighting product has aluminum in it, it’s an antiperspirant—meaning it literally stops your body from perspiring. Well, it turns out your body needs to sweat—that’s part of how you pass toxins out of your body, and how you regulate your temperature. Plus, sweat itself is made from salt and water—it’s only when sweat interacts with the bacteria in your pits that things start to get stinky.

More to the point, antiperspirants block your sweat glands with aluminum compounds, and that blockage—in addition to being just gross—has been linked to instances of Alzheimer’s and cancer. It’s not conclusive, but why risk it?

What’s the difference between deodorant and antiperspirant?

Deodorant: Fights bacteria. And in our case, does it with natural ingredients. Nice!

Antiperspirant: Fights sweat by blocking your glands with aluminum. Yuck.

Okay, you’ve convinced me. But … does natural deodorant actually work?

YES! Does it ever. We are based in Austin, Texas, and in case you haven’t heard, it gets HOT here. We tested our deodorant over a long Texas summer, and trust us: It works.

And again: We use baking soda and arrowroot, two time-tested natural ingredients that will keep you smelling fine all day long.

That said, there might be a transition period. Some people, especially if they use antiperspirant, find it helps to spend a few days using nothing to help your sweat glands detox. If you go that route, using soap and water will help fight smelliness, as will sweating, believe it or not. (That’ll clear out any toxins.) Obviously, you do you, but it might be easier on your skin if you air out for a few days.

I have sensitive skin. Can you help me?

We feel your pain. While most people have no issue whatsoever with baking soda, some people do, and for those people, we have Non-Scents, our cleverly named unscented deodorant. It’s made without baking soda, so your skin will be happy.

How do I apply?

Open deodorant. Raise the arm that’s not holding deodorant. Using the other arm, press the deodorant firmly but gently to your armpit, and swipe lightly once or twice. That’s it!

And if you’re used to antiperspirant, where wearing more makes it last longer, forget it. Apply with moderation.

Are you vegan?

We are cruelty-free but not vegan because we use small amounts of beeswax.


Do you have a full ingredients list?

We sure do. Our full ingredients list is shown with each scent right above the customer reviews. Here's a shortcut for you: Coconut Delight, Cypress Breeze, Rose Garden, Sea Sage, Unscented, Vanilla Clementine.

Do you take returns?

We believe our product is the best in the market and we stand behind it with 100% satisfaction guaranteed. If you are for any reason unhappy with your product, please contact us at  

More questions?

Contact us at or give us a call at 888-818-0437 (M-F 9am-6pm).